Radio would not exist today without some driving force behind its invention. In my opinion, audience demand is a huge factor for the explosion of radio in the 1920's because with the first radio on the market, society started to catch on to the invention that is the radio, and eventually everyone wanted one inside of their homes.
Audience demand is vital in any aspect of the media or technology. In order for companies like Apple and Microsoft to make a profit, they have to makes their products marketable and even more importantly, practical for the average person of today's society. Once there is a demand for a product, such as the radio in the 1920's, the industry for that specific product instantly starts booming, and most everyone will have heard about the newest "it" gadget, like the iPod in today's world.
One example of a force that affected the U.S. radio system was the sinking of the Titantic. Radio was used to save passengers and report news about the disaster before and after the sinking. Once America discovered what a vital use the radio could have, audiences started to tune in to stations after AT&T created the first radio network for private audiences. Thus, the radio industry was created, and people from around the country began to listen to their favorite programs habitually, and networks reaped up profit.

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